South West Skills Academy (SWSA) is a training provider based in Helston, Cornwall. The SWSA team have successfully enrolled more than 1,000 adult learners in various courses and learning programmes – from First Aid at Work and Moving & Handling, to Business Admin and Customer Service.
South West Skills Academy approached us with a very specific audience persona, limited budget and concise objective. The brand sought to drive enrolments on adult learning programmes and training courses during a five month window.
South West Skills Academy’s integrated digital campaign generated £5,100 revenue in Month One, from only £300 ad spend – a colossal X17 ROAS.
The brand enjoyed strong results for the remainder of it’s campaign; ending with X12 ROAS over the course of the five month campaign.